November 2022 Meeting Information

November 2022 Meeting Information

Join us Saturday November 12th at 11 am via Zoom for

Laurie Cooper


Niching Down & Branding

Join author marketing coach Laurie Cooper, of Pub-Craft: Marketing For Books & Brands, as she teaches you how to niche down and brand yourself as a fiction author! This webinar will provide you with the tools to answer questions including: What is my niche and competitive set? What is a brand? How do I use my niche and brand to attract and grow my ideal readership? What do I have to do to keep my branding consistent?

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Laurie Cooper launched her online business, Pub-Craft: Marketing for Books and Brands, in October 2013. She helps fiction authors go from struggling, feeling invisible, and not knowing what to do next, to finding and connecting with their ideal readers. In her first year of business, Laurie went from 1 to over 200 clients and helped 100+ authors hit the New York Times & USA Today Bestselling Lists. While she works as a marketing coach with authors from around the world, Laurie calls Ottawa, Canada her home. Learn more about Laurie and her course,The Visible Author Method. Connect on Facebook (#AskPubCraft), Instagram (@pubcraftteam), and find out more about Pub-Craft at